C-51/93
ECLI:EU:C:1994:102
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MEYHUI v SCHOTT ZWIESEL GLASWERKE
OPINION OF ADVOCATE GENERAL GULMANN delivered on 15 March 1994 *
Mr President, The preamble to the directive sets out the Members of the Court, following grounds for such harmonization:
'with regard to the use of a special description 1. In these proceedings the Rechtbank van for a-ystal glass products and the consequent Koophandel (Commercial Court), Bruges, obligation concerning the composition of has referred to the Court questions concern such products, there are differences between ing the interpretation and validity of a provi the rules of certain Member States; ... those sion requiring the use of only a specified lan differences hinder trade in such products and guage for the descriptions of certain goods can lead to distortions in competition within covered by Council Directive 69/493/EEC the Community; of 15 December 1969 on the approximation of the laws of the Member States relating to ciystal glass. 1
... with regard to the descriptions laid down for the various categories of crystal glass and to the characteristics of those categories the 2. The directive, which applies to products purpose of the Community provisions to be falling within Heading No 70.13 of the adopted is to protect both the buyer against Common Customs Tariff lays down rules on fraud and the manufacturer who complies the composition, characteristics of manufac with those provisions' (emphasis added). ture and labelling of such products. It is apparent from the preamble that the direc tive is in particular designed to harmonize the descriptions of the goods in order to facil itate the free movement of goods while at the same time safeguarding the interests of con sumers and manufacturers. 3. The descriptions are set out in Annex I to the directive. In that annex crystal glass products are divided into four categories. fr For each category the appropriate descrip Original language: Danish. 1 — OJ, English Special Edition 1969 (II), p. 599. Apart from the tion is given in column (b) in each of the adjustments made necessary as a result of the accession of Member States' languages. For each category, new Member States to the Community, the directive has not been amended. columns (d) to (g) set out the 'characteristics
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of manufacture' (metal oxides, density and so (c) provides as regards both categoiy 3 and on) the goods in question must have in order category 4 goods: 'Only the description in to be described in the specified manner. the language or languages of the country in which the goods are marketed may be used'. 3
4. It has become apparent in these proceed ings that goods in category 1 are regarded as being of the highest quality and presumably of the greatest value, that goods in category 2 7. It is that last note which forms the back as regarded as being of second-best quality ground to the case before the national court and presumably having the second highest which has given rise to this reference for a value, and so on. The quality depends inter preliminary ruling. 2 alia on the lead content of the goods.
5. Article 3 of the directive provides that the 8. The case was brought by a Belgian said descriptions must not be 'used commer importer of category 3 goods against the cially for products which do not have the German producer and exporter of those corresponding characteristics' of manufac goods. The importer is alleging breach of the ture prescribed by the directive. contract of sale on the grounds that the exported goods are described in a manner incompatible with the requirement regarding the appropriate description. The German manufacturer, who according to the informa tion we have been given has never complied 4 with that requirement, contends that that requirement is unlawful as being contrary to the prohibition under Article 30 of the EEC 6. Column (c) in Annex I ('explanatory Treaty against measures having equivalent notes') provides as regards both category 1 effect to quantitative restrictions. and category 2 products: 'Description may be freely used, whatever the country of ori gin or the country of destination'. Column 3 — The Danish version of the directive is certainly incorrect in this respect since, unlike the versions in all the other lan guages, it refers only to 'language' and not 'languages'. The provision cited here is the 'correct' version. 2 — At the hearing the defendant in the main proceedings stated 4 — The German undertaking stated at the hearing that, like that technical developments have now made it possible to other undertakings in the sector, it has hitherto affixed to the produce crystal glass products without using lead and that goods the descriptions specified in column (c) in German, such glass can be of high quality. French and Enghsh.
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9. The questions from the Rechtbank var The question on the interpretation of the Koophandel are as follows: note at issue
10. The German Government has stated, rightly in my view, that it is best to answer first the question on the interpretation of the note in the annex to the directive since the assessment of the validity of that note may '(1) Is the Council Directive of 15 Decem depend on how the words 'the country in ber 1969 on the approximation of the which the goods are marketed' are inter laws of the Member States relating to preted. crystal glass compatible with Article 30 of the EEC Treaty where, for the pur poses of the description of glass prod ucts in categories 3 and 4 of Annex I, it allows only the language or languages of the country in which the product is marketed to be used, without leaving 11. The question is whether those words are open the possibility of using another intended to refer to the country in which the language easily comprehensible to the goods are first sold, namely from the manu purchaser or of informing the purchaser facturer to the dealer, or the country in by other means? which they are sold to the final consumer.
12. The German Government has stated, referring inter alia to the preamble to the directive and the ordinary meaning of 'mar keted' in Community law, that the directive must envisage the country of first marketing, (2) If the directive is compatible with Arti which will generally signify that the descrip cle 30 of the EEC Treaty, must the tion must be given in the language of the words "pays ou la marchandise est com country of production; a requirement that mercialisée" and "Land, in den die Ware the language of the country in which the in den Verkehr gebracht wird" be con goods are sold to the consumer must be used strued as meaning the country of final would, according to the German Govern marketing or the country of initial mar ment, entail for the producers separate pro 5 keting of the goods?' duction, labelling and warehousing and thus higher costs as a result of which the directive would hinder the free movement of goods. The defendant in the main proceedings has 5 — The questions are in Dutch but use the French and German texts of the directive. taken the same view.
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13. I agree with the French Government and 15. The basis for answering the national the Commission that such an interpretation court's question must therefore be the case- would be incorrect. The language require law of the Court of Justice on that provision ment in that note can be understood only according to which: against the background of one of the objec tives of the directive which is to prevent con sumers being misled. It follows from that objective that the language to be used must be the language of the country in which the goods are sold to the consumer. It is extremely difficult to see what objective would be served if the note were to be con strued as meaning that producers would only — first, 'Article 30 of the Treaty prohibits be able to use the description in their own obstacles to the free movement of goods language when they marketed the goods in resulting from rules that lay down other countries. The note should be inter requirements to be met by such goods preted as meaning that the description to be (such as requirements as to designation, used must be the description in the language form, size, weight, composition, presen or languages of the country in which the tation, labelling, packaging), even if those goods are sold to the final consumer. rules apply without distinction to all products, unless their application can be justified by a public-interest objective taking precedence over the free move 7 ment of goods';
The question on the validity of the note
— secondly, such application can be regarded as justified 'as necessary in order to satisfy imperative requirements relating, inter alia, to consumer protec tion and fair trading. However, in order to be permissible, such provisions must be proportionate to the objective pursued 14. It may be appropriate to point out at the and that objective must not be capable of outset that, according to the consistent case- being achieved by measures which are law of the Court of Justice, the prohibition less restrictive of intra-Community 8 under Article 30 of the Treaty also applies to trade'. 6 the Community institutions.
7 — Case C-315/92 Clinique Laboratories [1994] ECU I-317. 6 — See for example Joined Cases 80/77 and 81/77 Commission- 8 — See for example Case C-238/89 Pall Corp. [1990] ECR naires Réunis [1978] ECB. 927. I-4827, paragraphs 11 and 12.
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16. It is indisputable and it has not been dis 19. Before I examine the actual problem puted in these proceedings that a language posed in this case, it may be appropriate to requirement such as that at issue constitutes make some general observations concerning a barrier to trade within the meaning the difficult questions that arise when the of Article 30. That is clear for example requirement of the free movement of goods 9 from the judgment in Case C-369/89 has to be reconciled with the requirements concerning a Belgian requirement on the underlying the obligation imposed on eco labelling of foodstuffs in the language of the nomic operators to give consumers specific linguistic region in which the products information concerning the goods marketed. were offered for sale in which the Court stated inter alia: 'The obligation exclusively to use the language of the linguistic region constitutes a measure having equivalent effect to a quantitative restriction on imports, prohibited by Article 30 of the Treaty' (paragraph 16). 20. That informational requirement may be imposed inter alia in order to make it possi ble for consumers to make an informed choice and in particular to handle the goods purchased in a responsible manner vis-à-vis themselves and their environment.
17. It is, however, also indisputable and has not been disputed in these proceedings that the reasons underlying the language require ment — that is the wish to protect operators against unfair competition and prevent con sumers from being misled — are among the The information must of course be given in a 10 form that makes it possible for consumers to grounds that can justify obstacles to trade. comprehend the content thereof. That entails, normally in any event, that the infor mation must be given in a language the con sumer may be presumed to understand and in a multilingual single market that in turn signifies that it is logical to require the use of the official language or languages of the countries in which the goods are marketed. 18. The question in this case is, therefore, whether the language requirement satisfies the conditions set out above in order to be regarded as justified and therefore not con trary to Article 30 of the Treaty.
21. The informational requirement may fol 9 — Piageme [1991] ECR I-2971. 10 — See for example Case 120/78 REWE ('Cassis de Dijon') low from rules adopted by the Community [1979] ECR 649. institutions but can of course also be
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adopted by the national legislatures autono languages specified descriptions or informa mously. tion which must be given on the goods. For example in Commission Direc tive 91/321/EEC of 14 May 1991 on infant 1 formulae and follow-on formulae 1Article 7 lists in all the official languages of the Com munity the names under which the specified products are to be sold ('infant formula' and 'follow-on formula').
22. It can hardly be doubted that in the lat ter case it is normal that in connection with such an informational requirement it is either expressly provided or in any event implicitly presupposed that the information should be given in the language of the country con cerned.
25. Some legal acts specify that the informa 23. When Community rules contain require tion may or must be given in the official lan ments concerning certain information on or guage or languages of the country in which relating to goods, a decision is in principle the goods are marketed; for example: taken on the language in which such infor mation should be given. In their observations in this case the Council and Commission have pointed out that many different formu lations are used for the provisions setting out language requirements and they state that in each case it is specifically determined which formulation is right in the area concerned in order to reconcile the requirements relating to the free movement of goods and the requirements relating to the protection of — Directive 88/378/EEC on the approxima consumers. tion of the laws of the Member States 12 concerning the safety of toys, and
11 — OJ 1991 L 175, p. 35. 12 — OJ 1988 L 187, p. 1. Article 11(5) of the directive provides: 'Annex IV sets out the warnings and indications of precau tions to be taken during use that have to be given for cer tain toys. Member States may require that these warnings and precautions, or some of them, together with the infor 24. There are instances where the Commu mation specified in paragraph 4, be given in their own national language or languages when the toys are placed on nity measure itself lists in all the Community the market'.
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— Directive 92/27/EEC on the labelling of of ensuring that the purchaser is informed by medicinal products for human use and on other measures' (paragraph 17). package leaflets.
27. One indirect and one direct reaction to There are also instances in which the infor that judgment should be mentioned. mation must be given in a language easily understandable for a purchaser unless such information is conveyed to the purchaser in other ways; see for example the Council directive on the approximation of laws relat ing to the presentation of foodstuffs for sale 14 to the ultimate consumer.
In 1992 the European Parliament adopted a Resolution on consumer protection and pub lic health requirements in the internal market in which it stated inter alia that 'consumers will enjoy proper protection only if all infor mation is always available in their own lan 15 26. Directive 79/112 was in point in the guage'. abovementioned judgment in Piageme in which the Court held that: 'Article 30 of the EEC Treaty and Article 14 of Direc tive 79/112 preclude a national law from requiring the exclusive use of a specific lan guage for the labelling of foodstuffs, without allowing for the possibility of using another language easily understood by purchasers or 28. In 1993 Mr Bangemann, a Member of the Commission, stated in answer to a ques tion from Members of the European Parlia 13 — OJ 1992 L 113, p. 8. Article 8 provides: ment: 'The Commission is therefore cur 'The package leaflet must be written in clear and under standable terms for the patient and be clearly legible in the rently considering the conclusions to be official language or languages of the Member State where the medicinal product is placed on the market. This provi drawn from the judgment' in Piageme. He sion docs not prevent the package leaflet being printed in several languages, provided that the same information is given in all the languages used.' 14 — Council Directive 79/112/EEC of 18 December 1978, OJ 1979 L 33, p. 1. Article 14 provides: 15 — OJ 1992 C 94, p. 217, recital V. Point I 10 (c) (gg) of the "... The Member States shall, however, ensure that the sale Resolution concerning food labelling calls on the Commis of foodstuffs within their own territories is prohibited if the sion 'to make it compulsory for all information which must particulars provided in Article 3 and Article 4(2) do not be provided obligatorily or which is of use to the consumer appear in a language easily understood by purchasers, to be given in the consumer's language in accordance with unless other measures have been taken to ensure that the EC legislation in force, and where applicable, national leg purchaser is informed. This provision shall not prevent islation, taking into account the linguistic features of the such particulars from being indicated in various languages.' area in which the product is sold'.
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declared: 'The national language(s) of the However, the rule at issue here differs in one country where the product is marketed may important respect from the rules normally be regarded as the most objective common laid down on language requirements. It does denominator as regards the comprehension not simply require the use of the description of the information to be provided to the in the language of the place of sale but also consumer. The principle of the above ruling precludes the use of descriptions in other therefore cannot be extended to sectors other languages. than foodstuffs. Furthermore, consideration should be given to whether the requirements that the official language should be used [ought to apply] not only as regards food stuffs but to all information which it is in [the] general interest to communicate to the 16 consumer'
31. In their observations the plaintiff at the main proceedings and the German Govern ment claim that the note at issue leads to obstacles to trade which are not necessary in 29. It should finally be observed that the order to protect consumers and traders. The argument has been put forward that consum Council, Commission and French Govern ers might be confronted with undesirable ment on the other hand contend that that legal uncertainty if the legal position were requirement is necessary in order to prevent that it is in principle for traders to determine consumers from being misled and to protect whether the requisite information is given in traders against unfair competition because of a language easily comprehensible to the pur the special danger of misuse of descriptions chaser or whether the information can be in order to mislead consumers as to the qual given to the purchaser by other means. 17 ity of the goods sold. The danger is, they assert, a real one because of the significant differences in price between goods in the var ious categories and because the goods are ones with which consumers are not com monly acquainted.
30. The Community rules at issue in this case are very specific as regards the goods covered. But, like the abovementioned rules regarding foodstuffs, they are clearly designed to ensure the free movement of goods while respecting the interest of con sumers.
32. For better comprehension of the prob lems which confronted the Community leg 16 — OJ 1993 C 95, p. 7. islature, it is necessary to set out the descrip 17 — See the final report on Current principles and provisions concerning language demand for consumer related legisla- tions laid down in the directive. For the sake tion within the European Community drawn up by the of clarity only the descriptions in the four Bureau Européen des Unions de Consommateurs in August 1993. languages concerned when the directive was
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adopted will be given in the main text. The which is linked either to the word 'superior' descriptions in these languages are as fol or the word 'lead' in various forms. lows:
Category 1: Category 2: French Cristal Cristal au supérieur 30% plomb 24% Italian Cristallo Cristallo al superiore 30% piombo 24% 34. There are significantly greater differences German Hochbleikristall 30% Bleikristall 24 % between the descriptions for categories 3 Dutch Volloodkristal 30% Loodkristal 24 % and 4 goods. Most of the descriptions are Category 3: Category 4: linked to the words 'glass' (verre/vetro) and French Cristallin Verre sonore 'sound' (sonore/sonoor), although the Italian Vetro sonoro supe- Vetro sonoro description 'cristallin' is used in French and riore 'kristallinglas' is used in Belgium for cate German Kristallglas Kristallglas gory 3 goods. Moreover the description for Dutch Sonoorglas 1 8 Sonoorglas 19 both categories in German is 'Kristallglas'.
33. It will be seen that all the descriptions in 35. As mentioned above the rule under the categories 1 and 2 contain the word 'crystal' directive is that producers can sell category 1 and 2 goods anywhere in the Community provided that the specified description is used (whether only one or all the descrip 18 — In Belgium the description is 'Kristallinglas'. 19 — The corresponding descriptions in the other languages arc: tions are used and whether or not the description in the language of the country of Categoiy 1 Category 2 marketing is used). Category 1 goods pro English Full lead crystal 30% Lead crystal 24% duced in Germany may thus — if the pro Danish Krystal 30% Krystal 24% ducer so wishes — be marketed throughout Spanish Cristal superior 30% Cristal al the Community as 'Hochbleikristall 30%'. plomo 24% Portuguese Cristal de chumbo Cristal de chumbo superior 30% 24% Greek (transit- Cristalla ipsiüs periaek- Molivduh(r)a cris- terated into La- tikotitos cae molivdo talla tin characters)
Categoiy 3 Category -f English Crystal glass, crystallin Crystal glass, Because of the danger of misleading and crystallin unfair marketing of categories 3 and 4 goods Danish Krystallin Krystallin the rules under the directive are quite differ Spanish Vidrio sonoro superior Vidrio sonoro ent for those goods. First, the description in Portuguese Vidro sonoro superior Vidro sonoro the language of the country in which the Greek (transliterated into La- Ialocristalla tin characters) goods are marketed must be used and, sec Ialocristalla ond, no other description may be used.
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36. The first limb of the requirement is less necessary in order to prevent consumers burdensome for traders to comply with than being misled. That view is probably based on the second. But it is plain, as mentioned two premisses: first, that the consumer is not above, that in principle even such a require sufficiently informed by the use of the cor ment represents an obstacle to trade within rect description in his own language, and the meaning of Article 30. It seems clear to second that there is a risk of the consumer me that that requirement is to a large extent being misled if at the same time descriptions at least justified. There are major differences in other languages are affixed to the goods. between some of the descriptions, for exam ple cristallin and kristallglas on the one hand and vetro sonoro and sonoorglas on the other. It must be possible to require that French category 3 goods — cristallin— are to be marketed in the Netherlands under the description applying in that country — sonoorglas. On the other hand it may appear unnecessarily restrictive to require that a French producer of category 4 goods — verre sonore — must necessarily, when mar keting goods in Italy, Spain and Portugal, use the descriptions applying in those countries, 39. It must be plain that in a number of the namely vetro sonoro, vidrio sonoro and relevant contexts those premisses are not 20 vidro sonoro. correct. In all cases where the description used merely includes the word 'sound' (sonore/sonoor), there is no danger of the consumer being misled even if descriptions are given in several languages. There is a real difference between those descriptions and all descriptions for category 1 and 2 goods.
37. The second limb of the requirement, that solely the description in the language of the country of marketing may be used, undoubt edly poses real practical problems for trad ers.
40. There are greater doubts as to the danger 38. The Community legislature considered of consumers being misled when the word that that part of the requirement is also 'krystallin' is used. The question is whether for example an Italian or Spanish consumer might be misled when buying French- 20 — In such a case it must be regarded as sufficient to require produced category 3 goods to which is that a language be used whose spelling differs only slightly from that of the consumer. affixed, in addition to the correct Italian or
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Spanish description, also the French descrip 43. It may thus be held that there will be tion 'cristallin'. For the consumer to be mis cases where the application of the note will led it is necessary first that he is not given entail obstacles to trade which, taken in iso sufficient guidance by the use of the correct lation, are not justified in order to protect Italian or Spanish description and second against unfair competition and for the mis that use of the word 'cristallin' gives rise to leading of consumers, but there are also sit the risk of the consumer being led to believe uations where the contrary will be the case. that the goods are crystal in category 1 or 2.
44. The question therefore arises whether it 41. It is not easy to form a reasoned view on is possible for the Community legislature to the matter. In those circumstances it must be adopt alternative rules which ensure that the appropriate to accept the assessment which concerns underlying the rule in the directive underlies the rules adopted by the Commu can be safeguarded while at the same time nity legislature. not obstructing the free movement of goods in cases where there is no justification for 22 it.
42. It is reasonable to assume that there is danger of consumers being misled when the German description 'Kristallglas' is used in countries other than Germany. The German 45. Even if the rule chosen in the directive description includes the word 'Kristall', presumably entails advantages from the which in other countries is reserved to goods point of view of legislative technique, it in categories 1 and 2. In those circumstances seems to me that it must be possible for the it can hardly be wrong for the Community Community legislature to find a rule which legislature to assume that the use at the same time of the description of the country in which the goods are marketed does not con 22 — It is perhaps appropriate to state in tin's connection that in a stitute an adequate safeguard against con number of the circumstances covered by the requirement in the directive there can hardly be any doubt that corre 21 sumers being misled. sponding requirements, if laid down by national rules, would be contrary to Article 30. If, for example, Danish authorities were to require with regard to imports of French category 3 goods that the description on the French goods should be changed from 'cristallin' to 'krystallin' or if the Portuguese authorities were to require that Spanish 21 — It is also possible that the same considerations might to a category 3 goods should be described as 'vidro sonoro' and certain, albeit more limited degree, be voiced regarding the not 'vidrio sonoro', that would almost certainly constitute English description *crystal glass, crystallin'. an infringement of Article 30.
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takes better account of the requirements 47. That does not necessarily signify that inherent in the establishment of the internal each of the descriptions in the Member market for the free movement of goods States' languages may be used when market while at the same time protecting traders ing goods in all the Member States. against unfair competition and preventing consumers from being misled.
Until the Council has adopted other provi sions it will be possible for the Member States, on the basis of the general rules 46. On the basis of the foregoing I shall sug applying in the States, to adopt the necessary gest that the Court hold that the disputed precautions as regards marketing of cate note in column (c) is invalid as regards cate gory 3 and 4 goods if the description used is gories 3 and 4 goods. liable to mislead consumers.
Conclusion
48. On the basis of the foregoing I propose that the Court give the following answer to the national court's questions:
The note that 'Only the description in the language or languages of the country in which the goods are marketed may be used' in column (c) in Annex I to Direc tive 69/493 is invalid.
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